Ensure that your website portrays a professional image
For many small business owners who operate from home, their website is their shop front for all customers. Make sure yourwebsite always makes a good impression.
» Update and proof read your website regularly. Spelling errors or outdated information will decrease the
credibility of your business.
» Set (3) simple brand (design) guidelines for your small business.
» For example:
1. Use a logo across all your customer facing pages
2. Use a defined color palette
3. Use a defined font type
Remember – First impressions count. You don’t often get a second chance.